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F23 Seasonal workbook
Completed October 2022
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Highlight the F23 season’s product line, marketing & sustainability stories, product merchandising, color layouts, sizing guides, and key items.
Designed as a sell-in tool for sales reps and source of truth for all things F23 product.
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Max Sarazzin
Amy Simmonds
Sara Hunt
// Project Manager — US/EU/Canada Workbooks
// Creative direction
// Pagination & creative concepting
// Communication and deadline management across all teams— sales, marketing, product, graphic design, external producers, print company
// Product and lifestyle asset delivery
// Printing and distribution
// Quality control and proofing
